Keys to Your Wealth

My first reaction to twitter was “What a waste of time!” The crowd I hung around simply said "Twitter is stupid!" Little did I know that not far in the future, Twitter would have a significant impact on marketing.

I mean, I saw the value in short messages to groups of people. Not messages like "I'm sitting at my desk bored to death". I was thinking more along the lines of "This place is packed! Get here soon, I'm in the back next to the Juke Box". At best, I thought that we could maybe replace the company pager's and just let Twitter provide an SMS message.

The Accelerated Twitter Growth article started me on the twitter path. Over 2,000 new followers in about 20 days. The team that provided us with the service gave us some new tips.

They cleared up why the number of followers and folks we are following goes up and down. Apparently there are some clear rules and ratios that Twitter expects accounts to follow. Growth has to fit within the rules or Twitter will close down the account.